As the co-author of PowerBrandingTM, and having launched and re-branded several top B2B brands (FileNet, Pegasystems, Kofax, Emburse and Billtrust), CMO Mentor provides comprehensive and holistic brand development programs, from Brand Identity, Brand Promise and Positioning development, to Brand Awareness Acceleration, Brand Advocacy, and new Brand Creation.
Brand Development
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CMO Mentor 